Year
2023
Category
Graphic Design
Scope
Logo, templates
The previous logo was getting lost at small point sizes. We opted to move towards a high contrast sans serif and instead use the original Agrandir font as our supporting typeface. For legibility purposes, I customised the throat on the G and slightly increased the weight on the cross strokes.
The previous colour palette with blue and pink. We introduced additional colours to use exclusively for rooftop events and music events, to build a sub brand targeting a younger audience.
I created templates and stickers to throw over imagery for social media and promotions.
The menus are colourful and retro, inspired by the pub food served. I used a variety of title fonts to add personality to each event while remaining consistent with body type setting to stay on brand.